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New Orleans is one of the most unique cities in the US with a distinctive culture that draws visitors from all over the world. From its renowned Creole and Cajun cuisine to its many euphoric festivals and celebrations, the Louisiana destination, affectionally dubbed NOLA, is truly one-of-a-kind. With its second-line parades and jazz bands performing on the street, live music is a major highlight of New Orleans’s vibrant city life. In the French Quarter, the Garden District, and beyond, the architecture is simply breathtaking — a rich blend of Caribbean, French, and Spanish elements like colorful townhouses, cast-iron balconies, and courtyards surrounded by rich foliage. New Orleans is home to some of the best eateries in the country and across the globe, from beignets at the world-famous Cafe du Monde to catfish poboys at Black-owned restaurant Morrow’s. With the French Quarter standing as one of the few open-container districts, it’s no surprise that The Big Easy is a popular nightlife destination, with revelers strolling down Bourbon or Frenchmen Streets with a Hurricane in hand — during Mardi Gras, JazzFest, or just on a random weekday. While there’s much to do in the city, what to wear in New Orleans is a different challenge altogether.
To figure out what to wear in New Orleans, you first have to consider the weather. Nawlins, as it’s also called, is surrounded by swampland, so you can expect plenty of heat and humidity. As such, you’ll want to gravitate toward cool, sweat-wicking fabrics that won’t cling to your skin: breezy maxis are perfect for day, and netted dresses will serve you well at night. Add to that visors, the city’s famous parasols, and hand-held fans, and you’ll be set.
Next, you’ll want to think of your itinerary. If you’re visiting New Orleans during Mardi Gras, it’s a fun time to experiment with the festival’s signature colors: purple, green, and gold. Revelers usually dress in layers for the winter celebration, while also showing their personal style by way of tutus, sequins, or fringe — and, of course, endless beaded necklaces. Heading to the city for Essence Festival? Plan for a printed romper, flats, and a fan you can wear during the day; a fun embellished dress for the Superdome concerts at night; and an ivory matching set for the inevitable white party on your calendar.
Keep scrolling for what to wear (and where to stay, eat, and party) in New Orleans — with fashion finds from some of your favorite retailers.