Edward Berthelot
If you’re not browsing the new arrivals at your favorite online stores between meetings, then you’re working too hard. Full stop. Shopping is just plain fun—or at least it should be—and whether you hate malls, or just love the convenience of clicking “Buy Now” on your phone, online shopping offers access to a global bazaar of consumer goodies with just the clack clack clack of your keyboard. If we didn’t have a committed relationship with online retail therapy before the pandemic, we definitely do now. (Shout-out to our tireless postal workers—keep doing God’s work). Especially as we return to “normal” lives filled with social outings, business offices, and dare we say dating, you’re going to need some new ’fits. So give yourself a pass to splash out a little on an online shopping spree. You deserve it, we swear! Below, find 83 of our favorites online shops and get ready to “Add to Cart.”
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What’s for sale: Men’s and women’s activewear, workout equipment, beauty, hair, and skincare
What we love it for: Matching sets worthy of endless mirror selfies
Prices: $–$$
Loved by Kendall Jenner and the Hadids, Alo Yoga is one of the best brands for athleisure gear you can actually work out in. Or wear to brunch. Or for an impromptu photoshoot. Truly, no one does on-trend workout sets quite like Alo.
SHOP ALO YOGA
What’s for sale: Women’s activewear and loungewear, shoes, and accessories
What we love it for: Browsing tons of hot, on-trend brands in one place
Prices: $$–$$$
Bandier’s edit of grid-worthy workout gear is enough to make you want to do a HIIT session. It sells fan-favorite brands like All Access, Splits59, and P.E Nation, but don’t miss out on its equally great in-house label for all your athleisure essentials.
SHOP BANDIER
What’s for sale: All things ethically and sustainably made for men, women, children, and home
What we love it for: Replacing homewares with sustainable swaps that you can feel good about
Prices: $–$$$$
For sustainable wares of all varieties, consider Made Trade. The retailer exclusively offers goods made with sustainable and ethical practices in mind, without sacrificing artistry.
SHOP MADE TRADE
What’s for sale: Women’s plus-sized apparel, including swim and intimates
What we love it for: Trendy and affordable items—ranging from party dresses to work blazers—to add to your wardrobe
Prices: $
Catering exclusively to plus-size shoppers, Fashion to Figure offers everything from cozy knit sets to event-ready gems. With items hovering below $100 a pop, it’s a shopping destination to keep tabbed.
SHOP FASHION TO FIGURE
What’s for sale: Men’s and women’s clothing, accessories, and shoes
What we love it for: The well thought-out edit of sartorial goodies
Prices: $–$$$$
Zappos is a no-brainer for quick shipping on a wide range of items (specifically footwear), but the brand’s Style Room, featuring an edit of mid- and high-end designers marrying workwear with everyday life, is a can’t-miss stop.
SHOP THE STYLE ROOM
What’s for sale: Men’s, women’s, and children’s clothing, shoes, and accessories from designer brands
What we love it for: Discovering new brands, statement accessories, and sale steals
Prices: $–$$$$
Shopping for luxury goods can sometimes feel overwhelming (and pricey), but Australia-based site Cettire makes it much more accessible. Its tailored curation of designers and stellar sales makes it worth shopping overseas for.
SHOP CETTIRE
What’s for sale: Women’s plus-sized clothing and accessories from luxe brands
What we love it for: Fashions that can take you from the office to happy hour in a snap
Prices: $–$$$
Unfortunately, designer clothes aren’t always offered in an inclusive size range. This e-commerce site wants to change that by offering high-end options for every woman. We love to see it.
SHOP 11 HONORÉ
What’s for sale: Women’s apparel, including activewear, swim, and intimates; shoes; accessories; and beauty and wellness goods
What we love it for: Scoring new favorites and wardrobe essentials
Prices: $–$$$
While Free People has a desert-glam, boho-chic reputatio—there’s a little bit of something for everyone. Think: great denim, cute workout sets, and jewelry for all.
SHOP FREE PEOPLE
What’s for sale: Women’s clothing and accessories
What we love it for: Supporting emerging brands with an eco-focus
Prices: $–$$$
Galerie.LA makes earth-friendly shopping its company ethos. And that’s definitely something we can get behind.
SHOP GALERIE.LA
What’s for sale: Women’s clothing (including size-inclusive brands), shoes, and accessories for everything from casual workouts to black-tie events
What we love it for: Serious fashion inspiration
Prices: $–$$$$
Allow The Yes’s algorithm to do the heavy lifting for you. You can literally say “yes” or “no” to a variety of items and designers, and the website will quickly learn exactly what you’re looking for, even if you hadn’t thought of it yet.
SHOP THE YES
What’s for sale: Absolutely anything and everything
What we love it for: Hunting down that random ’90s toy for a dose of nostalgia, or snagging a vintage motorcycle jacket
Prices: $–$$$$
Don’t think of eBay as merely an online auction house. The site is a treasure trove of vintage Chanel and brand-new Tory Burch alike, all from reputable sellers. It takes a little bit of elbow grease to do the research, but the deals you score will be well worth it.
SHOP EBAY
What’s for sale: Men’s and women’s apparel, accessories, jewelry, home, beauty, and gifts
What we love it for: Guilt-free shopping sprees
Prices: $$–$$$$
Wolf & Badger is so great, one of our editors basically wrote a love letter to the site. It only curates and directly benefits independent designers who meet ethical standards, meaning they are all environmentally and socially conscious. You simply can’t not support this responsible retailer.
SHOP WOLF & BADGER
What’s for sale: Men’s, women’s, and kid’s fashion, shoes, accessories, and homewares from Italian brands
What we love it for: Saving some sweet, sweet cash
Prices: $$–$$$$
Here’s a hot tip if you love designer goods on a discount: look overseas. Italist, founded in Silicon Valley in 2014, connects you to Italian designers like Prada, Gucci, and more, but with the added benefit of the Euro conversion rate that benefits American shoppers. In other words, you can score consistent discounts up to 30 to 40 percent off items on current designer items that are still selling at full price stateside.
SHOP ITALIST
What’s for sale: Men’s, women’s, junior’s, and children’s apparel, shoes, accessories, and homewares
What we love it for: Stocking (and re-stocking) our closets and makeup bags
Prices: $–$$$
We grew up with Nordstrom, and over the years it’s gone from your usual department store to something so much more (and cooler!). Now, it also has curated pop-up shops promoting newbie designers and indie home goods.
SHOP NORDSTROM
What’s for sale: Apparel, footwear, and accessories
What we love it for: Being on the cutting edge of streetwear trends
Prices: $$–$$$
Union is considered the mecca of streetwear fashion. Since its conception in 1989, the store has offered up everything from indie designer labels to brands sourced from Japan and the U.K. Cop something from here and expect to be complimented.
SHOP UNION LOS ANGELES
What’s for sale: All things handcrafted
What we love it for: Supporting small businesses; finding one-of-a-kind pieces and thoughtful gifts with personalized touches
Prices: $–$$$
Connect with makers and artisans worldwide with Etsy. The site brings independent sellers into one marketplace, where you can find everything from vintage Dior to handmade ceramics and made-to-order leather goods.
SHOP ETSY
What’s for sale: Women’s clothing and accessories
What we love it for: Making it look like you have better taste than you actually do
Prices: $$–$$$
If your style can be described as “Brooklyn effortless,” Sincerely Tommy is for you. It’s run by Kai Avent-deLeon, who pretty much sums that vibe up. Look to this store for a curated selection of up-and-coming brands mixed in with its affordable in-house label (the shoes in particular should not be missed).
SHOP SINCERELY, TOMMY
What’s for sale: Women’s clothing, shoes, and accessories
What we love it for: Darling dresses and covetable jewels that won’t break the bank
Prices: $–$$$
Looking for jeans? Try & Other Stories. Want a new dress? Yup, & Other Stories. Scheming for leather OTK boots that don’t cost as much as your rent? Spoiler alert: & Other Stories. In other words, we love this site.
SHOP & OTHER STORIES
What’s for sale: Women’s clothes, shoes, and bags
What we love it for: The best basics in town
Prices: $–$$
One of the best fashion brands on the market, Everlane is sustainably focused, creates quality, on-trend products, and is only sold direct-to-consumer, keeping costs down.
SHOP EVERLANE
What’s for sale: Women’s designer clothes, shoes, bags, and accessories
What we love it for: Occasion wear, investment pieces, and a fabulous curation of designers
Prices: $$–$$$$
When Net-a-Porter launched in 2000, it filled a void of online designer shopping. It’s only gotten bigger and better since then, with same-day delivery, exclusive capsule collections, and more.
SHOP NET-A-PORTER
What’s for sale: Women’s and men’s fashion, shoes, and accessories, plus K-beauty and lifestyle goods including technology, home, and pet items
What we love it for: Getting ahead of the trends
Prices: $–$$
W Concept is a Korean-based e-commerce site that will give you the scoop on the Asian designers worth paying attention to.
SHOP W CONCEPT
What’s for sale: Lingerie, sleep, and loungewear
What we love it for: Unleashing our inner bad bitch
Prices: $
Rihanna plus lingerie—what’s not to love? Get your new favorite T-shirt bra or a spicy boudoir set from Savage X, which isn’t sold anywhere except this direct-to-consumer site.
SHOP SAVAGE X
What’s for sale: Men’s, women’s, and kid’s clothing, shoes, and accessories (but mostly shoes)
What we love it for: The perfect pair of wedges for that wedding you got invited to at the very last minute
Prices: $–$$$
Shoes, shoes, and more shoes, but with super fast shipping. If you desperately need a pair of sneakers or heels (because who amongst us doesn’t?), Zappos has your back with brands like Dr. Martens, Calvin Klein, and more.
SHOP ZAPPOS
What’s for sale: Women’s clothing (including bridal styles), accessories, homewares
What we love it for: Dreamy home décor, heavenly candles, and great hostess and housewarming gifts
Prices: $–$$$$
Don’t be fooled by Anthropologie’s bohemian aesthetic—there’s something here for everyone. If you’re not getting lost in its vast collection of prairie dresses, we highly recommend the home section, which includes everything from leather sofas to agate cheese platters.
SHOP ANTHROPOLOGIE
What’s for sale: Women’s clothes, shoes, bags, fine jewelry, and books
What we love it for: Abundant outfit inspiration
Prices: $$$–$$$$
Think of T.A. as a hyped-up Instagram explore page, exposing you to new designers you haven’t heard of yet. The concept store is personally curated by founder Telsha Anderson-Boone, offering burgeoning labels from NYC (its home base) to Tbilisi, Peru, and beyond.
SHOP T.A.
What’s for sale: Women’s and men’s vintage clothes and accessories
What we love it for: An artisanal secondhand shopping experience
Prices: $–$$$
Where can you find #oldceline, vintage leather jackets, and indie brands all on one grid? ReLove. The resale store based in San Francisco is a gem best shopped IRL, but sliding into the store’s DMs on Instagram is the next best thing.
SHOP RELOVE
What’s for sale: Pre-owned designer clothes, shoes, bags, and accessories, all authenticated by experts
What we love it for: It’s like shopping Saks’ or Bergdorfs’ sites, except every item is secondhand. Vintage gems galore.
Prices: $$–$$$$
For vintage wares and designer consignment, The RealReal should be your saving grace. You can find everything from ’90s Jean Paul Gaultier that would make the Kardashians weep to last season’s Gucci loafers.
SHOP THE REALREAL
What’s for sale: Women’s clothes, accessories, beauty, and home décor
What we love it for: Polished and elegant staples
Prices: $$–$$$
McMullen is a premiere destination for luxury designers, launched in 2007. The retailer represents all of the heavy hitters in the industry, but the Oakland-based shop also highlights fashion darlings like Jacquemus, Khaite, Christopher John Rogers, and more.
SHOP MCMULLEN
What’s for sale: Fine jewelry
What we love it for: Upscale jewelry that is still in touch with trends
Prices: $$$$
Ylang is a family-run business that has been selling fine jewelry since the ’80s. The Dallas-based company has an eye for curating the best selection of old-school and new designers, like Foundrae, Marla Aaron, and Irene Neuwirth, to name a few.
SHOP YLANG 23
What’s for sale: Luxury men’s and women’s apparel, shoes, bags, jewelry and fine jewelry, homewares, gifts, beauty, and wellness products
What we love it for: A bougie one-stop shop
Prices: $$–$$$$
You don’t have to be walking down Fifth Avenue in New York City to get the Saks shopping experience. The retailer’s website is just as luxurious, complete with great customer service and all the Bottega Veneta your little heart desires.
SHOP SAKS FIFTH AVENUE
What’s for sale: Men’s and women’s clothes (with inclusive size ranges and maternity styles), accessories, and shoes
What we love it for: Trying new things and indulging in the latest trends while sticking to a budget
Prices: $–$$$
ASOS is a mega, mega e-retailer with so many affordable products, it can be a little overwhelming. But its shipping is crazy fast and returns are easy, plus you can use our guide to help you navigate it.
SHOP ASOS
What’s for sale: Bags, some apparel, and homewares
What we love it for: Upgrading your work bag or spoiling your travel companion with a new carry-on
Prices: $$–$$$$
Based in Montreal, Want Les Essentiels is the answer to your minimalist prayers. Its luxury accessories pare back the details for quality unisex bags that stand the test of time.
SHOP WANT LES ESSENTIELS
What’s for sale: Women’s clothes, shoes, and accessories
What we love it for: Festival season and party dressing
Prices: $–$$$
Revolve has a lot of stuff. Get lost in its party dresses, statement tops, and everything in between, because you’re bound to have a few items in your cart within five minutes. It’s also a great breeding ground for the influencer-designer crowd, like Aimee Song’s always-sold-out Song of Style collection.
SHOP REVOLVE
What’s for sale: Women’s clothes and accessories
What we love it for: Seasonal investment pieces
Prices: $$–$$$$
Maison de Mode is a luxury retailer with sustainability at heart. Its edit of designers must all be working under ethically and eco-friendly business models in order to be sold on the site.
SHOP MAISON DE MODE
What’s for sale: Men’s, women’s, and kid’s clothes, shoes, accessories, handbags, beauty, and homewares
What we love it for: Stylish ensembles to suit every personality
Prices: $$–$$$$
Though overwhelmingly fancy IRL, Bergdorf’s website is much more accessible, offering gowns and fine jewelry at the touch of a button.
SHOP BERGDORF GOODMAN
What’s for sale: Men’s, women’s, and kid’s clothes, shoes, accessories, handbags, beauty, home goods, and gifts
What we love it for: The ultimate place to buy a new dress for wedding season, plus stocking up on actual wedding gifts
Prices: $$–$$$$
Neiman Marcus is a global, one-stop shop for all your designer needs. Originally based in Dallas, the website has all that southern hospitality, like personal shopping and easy-to-navigate categories.
SHOP NEIMAN MARCUS
What’s for sale: Women’s apparel, swimwear, and accessories
What we love it for: Beautiful styles with an even more stunning purpose
Prices: $$–$$$
Founder Liya Kibede made it her mission to empower African communities. Her brand lemlem partners with artisan groups, creating jobs across the continent and stylish clothing, accessories, and homewares. It’s feel-good fashion at its best.
SHOP LEMLEM
What’s for sale: Men’s and women’s designer apparel, beauty, and homewares
What we love it for: Replicating that celeb style you’ve been obsessing over
Prices: $$$–$$$$
Founded in 2009 by Laure Heriard Dubreuil, The Webster is everything luxury has to offer, with a Miami spin.
SHOP THE WEBSTER
What’s for sale: Apparel and accessories for men, women, teens, and kids; home wares
What we love it for: Ensembles that will put you in a vacation mindset. If you like Zara, you’ll love Mango.
Prices: $–$$$
Mango’s online store is great for those who don’t live anywhere near its brick-and-mortar locations.
SHOP MANGO
What’s for sale: Women’s designer clothes, shoes, jewelry, handbags, accessories, and homewares
What we love it for: Incredible edits and snagging runway looks early
Prices: $$$–$$$$
Not only does Moda Operandi promote indie designers via digital trunk shows, you can also pre-order from collections immediately after they walk the runway.
SHOP MODA OPERANDI
What’s for sale: Women’s clothes, shoes, bags, and accessories
What we love it for: Designer ballin’ on a budget
Prices: $$–$$$$
The Outnet is our favorite destination for clearance rack goods, without having to dig through an actual rack. Keep an eye out for major sales offering an additional percentage off already slashed prices.
SHOP THE OUTNET
What’s for sale: Men’s and women’s clothing, shoes, and accessories
What we love it for: Pieces that transition from work to weekend seamlessly, and Madewell’s expertise in denim
Prices: $–$$
Madewell pretty much has everything, and its site has even more. In particular, shop its selection of hair accessories, which is always sold out in stores.
SHOP MADEWELL
What’s for sale: Men’s and women’s clothes, shoes, and accessories; homewares and furniture; tech; beauty; lifestyle; and gifts
What we love it for: Hip and trendy pieces to make your wardrobe and your apartment Instagram-ready
Prices: $–$$
Urban Outfitters IRL can be a stressful experience, so shopping on its site is a welcome relief. The online store also has even more products not sold in stores, including a sneaky-chic home section.
SHOP URBAN OUTFITTERS
What’s for sale: Women’s apparel
What we love it for: A revenge dress, going out attire, and clubwear
Prices: $
Participate in the hottest trends without breaking the budget at Kloset Envy. Whether it’s your next going-out dress or a rhinestone-embellished bathing suit to stand out at your next vacation, the store checks off all the boxes for every occasion.
SHOP KLOSET ENVY
What’s for sale: Men’s, women’s, and kid’s clothes
What we love it for: Cashmere and preppy basics that will last you years to come
Prices: $$–$$$
J.Crew is different from store to store, but they offer EVERYTHING online. Look out for the sales.
SHOP J.CREW
What’s for sale: Womenswear, menswear, including resale and vintage; lifestyle; fine jewelry
What we love it for: Cool finds to suit any style and aesthetic
Prices: $$–$$$
For indie brands, peep Garmentory, which features new designers you’ve never even heard of.
SHOP GARMENTORY
What’s for sale: Women’s clothing and accessories
What we love it for: Keeping up with the TikTok trends
Prices: $$
The SF-based brand has a tight edit of products on its site, and you’re going to want it all, from cutesy clothes to quirky hair accessories and burgeoning brands.
SHOP LISA SAYS GAH
What’s for sale: Men’s and women’s clothes, shoes, bags, and accessories
What we love it for: Fun, on-trend pieces with personality
Prices: $–$$$$
Shopbop reads like your actual closet: a healthy mix of designer pieces and high-street brands. And the shipping can’t be beat.
SHOP SHOPBOP
What’s for sale: Marked down name brands in men’s, women’s, and kid’s apparel; home goods; beauty; lifestyle; and gifts
What we love it for: Anything you could possibly need, from a new picture frame to resistance workout bands to those flavored almonds you love
Prices: $–$$$
TJ Maxx might feel like that store you go to with your mom when you visit your hometown, but you can find unbelievable steals. Dig deep for discounted designer goods like Gucci sunglasses and Valentino handbags.
SHOP TJ MAXX
What’s for sale: Women’s intimates, lounge, and swimwear, including styles suited for large busts, maternity, and post-mastectomy
What we love it for: Spicing up date night
Prices: $–$$$
Looking for sexy lingerie? Journelle is the place for boudoir looks from smaller designers beyond your usual bra brands.
SHOP JOURNELLE
What’s for sale: Women’s ready-to-wear clothing and swimwear, plus made-to-measure styles
What we love it for: Show-stopping resortwear
Prices: $$$–$$$$
Brooklyn-based designer Felisha “Fe” Noel is a name to have on your radar. Her bold, playful designs received the attention of celebs like Gabrielle Union. She’s a standout example of entrepreneurship, so she also made it the brand’s mission to help young women accomplish the same. The Fe Noel Foundation seeks to support girls looking for mentors to start their own businesses.
SHOP FE NOEL
What’s for sale: Men’s, women’s, and kid’s clothes; shoes; bags; accessories; and homewares
What we love it for: Amazing home décor and tableware to level up your next dinner party spread
Prices: $–$$$$
This Florence-based company offers your favorite high-end designers, but also gives a platform to up-and-coming Italian brands. A site that does both.
SHOP LUISAVIAROMA
What’s for sale: Men’s, women’s, and kid’s clothes; shoes; accessories; and homewares
What we love it for: The blend of trendiness and timelessness in styles that look more expensive than they are
Prices: $–$$
We prefer H&M’s site over shopping it in-person, because the options are endless. Don’t sleep on its home section, which is rarely sold in stores.
SHOP H&M
What’s for sale: Womenswear, including vintage and reworked vintage
What we love it for: Unique finds that are sure to be conversation starters
Prices: $$–$$$$
Looking for vintage clothing with a twist? Check out Sami Miro Vintage. The shop, run by influencer Sami Miro, offers both reworked vintage clothing and her own in-house label, which even collaborated with Heron Preston. The brand calls Bella Hadid a fan, and as soon as you check out the styles, you’ll be one too.
SHOP SAMI MIRO VINTAGE
What’s for sale: Men’s and women’s apparel, shoes, and accessories
What we love it for: Crisp and clean workwear…and pastel caftans
Prices: $–$$$
Cos is H&M’s cool, arthouse sister. It offers Scandinavian designs like architectural tent dresses, sculptural bags, and quality accessories.
SHOP COS
What’s for sale: Womenswear, including swim and lingerie
What we love it for: Neutral staples that transport us to the banks of the Seine (oui oui)
Prices: $$–$$$$
If your aesthetic is a mix of American Heritage, Japanese quality, and Parisienne apathy, La Garçonne is for you.
SHOP LA GARÇONNE
What’s for sale: Menswear and womenswear, children’s apparel, shoes, accessories, home goods, self-care, tech
What we love it for: Androgynous wardrobe pieces; cool odds-and-ends, like vases and throw pillows
Prices: $$–$$$$
If you love buying designer clothes from both the men’s and women’s section, Ssense is perfect (and it’s pronounced “essence,” by the way).
SHOP SSENSE
What’s for sale: Men’s and women’s clothing and accessories
What we love it for: Unique graphics and funky streetwear designs
Prices: $$$–$$$$
Opening Ceremony is the spot for finding designers from around the world, hence its name, referencing the Olympic event. Though the physical store is sadly no longer, the site still highlights brands on the rise and features exclusive designer collabs sold only at OC.
SHOP OPENING CEREMONY
What’s for sale: Men’s, women’s, and kid’s apparel; accessories; homewares
What we love it for: Stylish executions of trendy pieces for your next haul
Prices: $–$$
Zara’s online site is more robust than its physical locations, making a dress you spot on the local It-girl all the easier to instantly own.
SHOP ZARA
What’s for sale: Women’s clothing
What we love it for: Jeans made to fit real bodies with real hips, and sexy ensembles for going out
Prices: $
Cardi B claims Fashion Nova makes the best jeans, and we at ELLE.com agree. It’s also a go-to spot for your next going-out dress.
SHOP FASHION NOVA
What’s for sale: Menswear and womenswear, shoes, bags, accessories, home goods, beauty and grooming products
What we love it for: CELEBRATING BLACK EXCELLENCE
Prices: $–$$$$
Founded in New York, Folklore aims (and succeeds) in exposing customers to designers from Africa and the diaspora. Featuring both indie labels and luxury brands, its selection highlights exclusive styles—like one-of-a-kind looks—that you’d be hard-pressed to find anywhere else.
SHOP FOLKLORE
What’s for sale: Women’s clothing, shoes, and accessories
What we love it for: Post-tax return retail therapy; garments, ranging from loungewear to work attire, that always looks polished and stylish
Prices: $–$$
Leave it to the Canadians to make really great winter coats—and Aritzia’s puffers are some of the warmest out there. Shop its robust size offering online. Don’t miss the famous Melina pants.
SHOP ARITZIA
What’s for sale: Women’s designer clothes, shoes, bags, and accessories
What we love it for: Inventory that is constantly refreshed, and curated collections for each season
Prices: $$$–$$$$
MyTheresa sells more than 200 luxury designers, with new drops every week. What’s more, its stylized editorials offer a world of inspiration for how to style the latest runway looks.
SHOP MYTHERESA
What’s for sale: You already know Target sells everything.
What we love it for: Buying office supplies, dog food, a new phone charger, and the cutest bikinis you’ve ever owned all in one place
Prices: $
You: “Oh these? I got them at Target,” because Target’s in-house brands are amazing. Our current fave is Wild Fable, featuring super chic accessories.
SHOP TARGET
What’s for sale: Women’s designer apparel, shoes, bags, accessories, jewelry, and beauty
What we love it for: The “Hot in Paris” curation that makes us feel like the Parisienne girlies we wish we were.
Prices: $$$–$$$$
This site offers one thing no competitor has: Céline e-commerce.
SHOP 24 SEVRES
What’s for sale: Women’s fashion, accessories, and beauty
What we love it for: Dainty florals and garden party attire
Prices: $$–$$$
Rouje is direct-to-consumer and only sold online, so you can’t miss it. Make sure to act quickly, because the French brand’s Selena Gomez-loved dresses are known to sell out fast.
SHOP ROUJE
What’s for sale: Men’s, women’s, and children’s apparel; shoes; bags; jewelry; accessories; homewares; beauty; and gifts
What we love it for: Registries of any kind, great sales, and the Loyallist credit card membership benefits for those who are seriously dedicated
Prices: $–$$$$
Bloomingdale’s couldn’t not make our list. The iconic box store is even better online, except you sadly don’t get the Big Brown Bag to carry around town. A small sacrifice, TBH.
SHOP BLOOMINGDALE’S
What’s for sale: Women’s clothes, including bridal styles, and shoes
What we love it for: The styles we yearn for with the mission we stand for
Prices: $$–$$$
Reformation is every L.A. millennial’s favorite site, and with good reason. The label makes super-flattering floral dresses, ’70s-inspired denim, and more cool-girl wares.
SHOP REFORMATION
What’s for sale: Women’s clothes, including maternity, and kid’s collections
What we love it for: The Imperfects edit, which offers slightly “damaged” pieces at discounted prices in the name of sustainability (and savings)
Prices: $$$–$$$$
Look to Christy Dawn for bohemian styles you’ll probably own for the rest of your life.
SHOP CHRISTY DAWN
What’s for sale: Women’s clothes, including maternity and nursing styles, shoes, accessories, homewares, and children’s styles
What we love it for: Breezy and feminine styles that feel like they were made for frolicking through fields of wildflowers
Prices: $$$
Dôen is Instagram’s favorite boho brand. It makes quality clothes that feel vintage, modern, and are crazy flattering.
SHOP DÔEN
What’s for sale: Literally anything you could possibly need
What we love it for: Shopping for bona fide designer pieces and affordable dupes in one fell swoop, with the confidence that you’re getting the best price
Prices: $–$$$$
Amazon isn’t just for buying books and slow cookers. Its fashion section is so much better than you think—you can find everything from Tory Burch to Levi’s to Amazon’s own in-house brands, all with Prime shipping. As an added bonus, there are extremely thorough customer reviews with photos.
SHOP AMAZON
What’s for sale: Men’s, women’s, and kid’s apparel; shoes; bags; accessories; and beauty
What we love it for: Stellar sales and pre-owned selections that are good for the environment and your wallet
Prices: $$–$$$$
Farfetch makes you feel like no brand is out of your reach.
SHOP FARFETCH
What’s for sale: Men’s and women’s apparel, shoes, and accessories
What we love it for: Like a day hitting the shops in Berlin, but without ever leaving your apartment.
Prices: $$–$$$$
Based in Germany, Stylebop offers a mix of fashion designers with a European eye.
SHOP STYLEBOP
What’s for sale: Men’s and women’s designer clothes, shoes, accessories, home goods, and fine jewelry
What we love it for: A bit of savings and the human urge to talk in a bad British accent
Prices: $$$–$$$$
When the pound is down, shop MatchesFashion for Loewe, Fendi, and other big-name designers. Based in London, it has all your designer dreams at a conversion rate ideal for shopping stateside.
SHOP MATCHESFASHION.COM
What’s for sale: Women’s clothes, jewelry, shoes, accessories, and homewares
What we love it for: Statement pieces that make you look effortlessly chic
Prices: $–$$$
Bonadrag is a highly curated site that hones into that laid-back, high-fashion aesthetic heralded by labels like Mara Hoffman and Ganni.
SHOP BONADRAG
What’s for sale: Women’s clothing
What we love it for: Flattering and feminine silhouettes, and dresses sure to make you feel like a certified Dream Girl
Prices: $$–$$$
This Aussie label only offers a limited inventory, but you’ve definitely seen its printed numbers all over your Insta feed (and double-tapped them).
SHOP RÉALISATION PAR
What’s for sale: Bras, underwear, activewear, and sleepwear
What we love it for: Good quality bras made for real bodies (and sizes)
Prices: $
ThirdLove makes trying on bras easy and stress-free. The lingerie company guides you in finding your REAL size, all in the comfort of your own home.
SHOP THIRDLOVE
What’s for sale: Women’s and men’s apparel; jewelry; accessories; shoes; bags; furniture; homewares; toys; gifts
What we love it for: Gifts, registries, and super sales
Prices: $–$$$
The OG department store for literally anything you may need—from an awesome couch to Polo Ralph Lauren’s hard-to-find bear sweaters.
SHOP MACY’S
What’s for sale: Men’s, women’s, and kid’s apparel; shoes; bags; accessories; gifts; homewares; and beauty
What we love: Steals for the whole family and a great rewards program
Prices: $–$$$
Marshalls might not have been one of Blair Waldorf or Carrie Bradshaw’s regular haunts, but there’s nothing more fabulous than spending your hard-earned cash with care—which is exactly what you’re doing when shopping at this affordable retailer.
SHOP MARSHALLS
What’s for sale: Women’s clothing, including designer, maternity, and plus; kid’s clothing; shoes; handbags; and accessories
What we love: Hunting for specific closet needs in a way that is kind to your wallet and the planet, plus the option to send back your own unwanted garments for a discount
Prices: $–$$
Got wardrobe gaps you’re looking to fill? For a sustainable solution, check out ThredUp, a secondhand retail site with unmatched search and filtering options, not to mention unbeatable prices on pre-loved designer goods.
SHOP THREDUP
What’s for sale: Women’s designer clothes, shoes, bags, accessories, and beauty
What we love: Thoughtfully curated collections you can shop with a clean conscience
Prices: $$–$$$$
Toward is trying to make it easier to shop luxury responsibly. The site only carries labels that Toward’s team has thoroughly vetted against a strict criteria for ethical standards and supply chain transparency.
SHOP TOWARD
What’s for sale: Wellness products, skin and body care, and fitness equipment
What we love: Indulging in all of our new age-y, self-care desires for the sake of wellness and mindfulness
Prices: $–$$$
At Standard Dose, you can pick up an array of goods ranging from from aromatherapy candles and meditation pillows to vibrators and menopause supplements. The common thread between all of its offerings? Everything is intended to improve your mind, body, and spirit.
SHOP STANDARD DOSE
What’s for sale: Menswear, womenswear, jewelry, accessories, home wares, tech, toys, everything!
What we love: Browsing for endless inspiration, shopping celebrities’ closets, buying from independent sellers, and selling our own stuff
Prices: $–$$$
Think of Depop as a marketplace mecca like Etsy or ThredUp, but with the editorial and aesthetic prowess of Instagram. The thrift platform allows users to sell and buy vintage, pre-owned, and handmade items—or whatever the hell you want, really. Get ready for one-of-a-kind pieces with serious personality.
SHOP DEPOP
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