42 Christmas Gifts for Men They’ll Genuinely Love

As a shopping editor, I find myself being asked again and again by friends, family, colleagues and acquaintances alike, “What do I buy the man in my life?” I don’t like to generalise, but whether it’s for your dad, brother, best friend or significant other, men can be more difficult to shop for. Why? I can only speak from personal experience, but the men I buy presents for are a little less picky, which in turn makes shopping for them a broad prospect. This, however, makes them no less deserving of the consideration I’d ordinarily pour into gift buying—it just means I might have to think outside of the box.